Max Factory: Together with GSC, Making Hatsune Miku Great

When figure collectors think of breathtaking Hatsune Miku statues and figmas, Max Factory is a name that stands at the top.

Founded by legendary sculptor Max Watanabe, Max Factory has built a reputation for turning fan-favorite illustrations into dynamic, beautifully detailed figures that capture Miku’s spirit in every swirl of her twin-tails.

Working hand in hand with Good Smile Company, Max Factory’s masterful sculptors and designers continue to make Hatsune Miku great, one stunning figure at a time.

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A Brief History of Max Factory

Max Factory was founded in 1987 by MAX Watanabe, a legendary modeler known for his dynamic and detailed garage kits.

Since 2001, Max Factory has partnered with Good Smile Company for production, distribution, and events.

This long-standing teamwork lets Max Factory focus on creative design and sculpting, while GSC helps deliver their figures to Miku collectors worldwide.

As demand grew, Max Factory shifted toward fully pre-painted scale figures and, in 2008, launched the famous figma line.

Figma figures are poseable yet beautifully sculpted and Hatsune Miku figmas remain fan favorites to this day.

Max Factory Logo

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Max Factory’s Influence on Miku’s Popularity

From the early days of garage kits to today’s award-winning sculpts, Max Factory has played a huge role in turning Hatsune Miku into a global figure-collecting phenomenon.

By faithfully transforming fan-favorite art and contest-winning designs into beautiful scale figures, they’ve given Vocaloid fans a way to display and celebrate Miku in the real world.

Their poseable figma series has also helped keep Miku fresh and fun, letting fans bring her to life in photos and stop-motion videos.

Combined with Good Smile Company’s worldwide distribution, Max Factory’s figures have made Miku an icon on collectors’ shelves everywhere, proving that a virtual idol can become a beloved figure in more ways than one.

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Max Factory Notable Miku Figure Lines

Max Factory’s Hatsune Miku figures stand out because they offer fans two distinct ways to collect: gorgeous scale figures and fun, poseable figma action figures.

Scale Figures

Max Factory’s scale figures are beautifully sculpted showpieces that capture Miku’s unique energy and style in stunning detail.

They cover a wide range of themes, from Project Diva versions to breathtaking figures based on famous artist illustrations.

Each scale figure often features intricate poses, flowing hair, and themed bases that make them perfect for display.

Max Factory's Miku scale figures are stunning and unique

Figma Series

The figma line gives fans a playful way to enjoy Miku.

These action figures are highly articulated, letting collectors pose Miku in countless dynamic ways.

Whether it’s the classic figma Miku, Snow Miku, or various Racing Miku versions, figmas are popular for toy photography and creative displays.

They’re a must-have for fans who want flexibility and fun alongside Max Factory’s signature quality.

Poseable Hatsune Miku figma by Max Factory

By offering both breathtaking scale figures and poseable figmas, Max Factory ensures that every Hatsune Miku fan can find a figure that fits their style.

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Wrap Up

Max Factory has spent decades turning Hatsune Miku’s music and illustrations into figures that feel alive — playful, powerful, or dreamy, depending on the design.

Working together with Good Smile Company, they’ve made it possible for fans around the world to display their favorite version of Miku at home.

Whether you love detailed scale figures or poseable figmas, Max Factory proves that amazing sculpting and passion for the character can make a virtual idol truly timeless.

Keep collecting and keep smiling!